Nail your fun brand voice in a way that feels authentic and cringe-free. All you need to do is follow these 2 steps! Brand copywriters HATE this woman for sharing these industry secrets. Dentists are ALSO FURIOUS FOR SOME REASON!

Here are the 4 biggest mistakes I see brands making when they want to add fun and humour to their tone of voice. Read em. Learn about em. AVOID EM.