
What it takes to stand out as a fun brand in 2025
The demand for entertaining marketing is bigger than ever. But with so many brands using fun and humour as a transparent marketing tactic, what can you do to truly stand out, and use fun and humour in an authentic way?

Case Study: First Event
Bringing consistency, and clarity to how this UK leading event agency have FUN with their brand voice. Find out how I created messaging and pillars that give this brand an ownable space in the market.

The benefits of fun and humour in brand voice
There can be a lot of subjectivity to wade through when it comes to adding fun and humour to your brand voice. To be known as the fun brand, there is a lot you have to get right.
So what’s the point? What is the benefit of dialling up the brand fun in the right way?
In this blog, we take a deep dive into the benefits of fun and humour in your brand voice, and the impact it can have on your business in the long run.
Become the fun brand in JUST 2 steps
Nail your fun brand voice in a way that feels authentic and cringe-free. All you need to do is follow these 2 steps! Brand copywriters HATE this woman for sharing these industry secrets. Dentists are ALSO FURIOUS FOR SOME REASON!

Bringing fun & humour to your brand tone of voice: 4 mistakes to avoid
Here are the 4 biggest mistakes I see brands making when they want to add fun and humour to their tone of voice. Read em. Learn about em. AVOID EM.