GENUINELY FUN COPY THAT CREATES CONNECTIONS, NOT CRINGE.

Fun brand voice that is easy to maintain, connects with your target audience, and is truly authentic to your business.

take a look at my services

GENUINELY FUN COPY THAT CREATES CONNECTIONS, NOT CRINGE.

Fun brand voice that is easy to maintain, connects with your target audience, and is truly authentic to your business.

Let's make it happen!

How badly do you want to stand out?

(and I mean, actually stand out. Not just the kind of ‘stand out’ that sounds really impressive at your quarterly leadership meeting, and everyone nods at because they want to look smart, but no one knows what it actually means)

Wouldn’t it be great if people recognised you as the TRULY fun brand?

Or if your brand marketing was mentioned in the same breath as Monzo/Surreal/ Oatly/Innocent/RyanAir/Aldi etc?

Or if you had a brand that pre-qualified your leads, leaving the kind of clients that allow you to be truly authentic in your work?

So, what’s stopping you?

Is it your fear that clients won’t take you seriously?

Is it that you have NO IDEA how to add fun and humour to your marketing, other than sharing a meme once a quarter?

Is it your belief that ‘fun, humorous, and occasionally light-hearted’ and ‘great at what you do’ are mutually exclusive?

No, you know what, you’re right. Those are all too hard to fix.

Let’s just stick to:

Smothering any ounce of personality in our copy, or people might think that we’re “unprofessional”
Adding corporate lingo all over the shop, and making our teams sound like robots rather than really lovely human beings
Shoe-horning sales messages into memes because “we saw Monzo did a meme so we’ll just do the same even though we’re not a bank”

Brands that can add real value to their clients and aren’t an absolute SNOOZE FEST to work with deserve to really stand out.

But they can’t do that with cringey attempts at forced fun.

Hoot Copy makes fun accessible to growing businesses that want to build long-lasting relationships with their ideal clients.

Services

how exactly can I help you?

Nailed in a day

Sort your brand messaging, your web copy, and your brand personality…all in one day! (oh and there’s 2 weeks of copywriting support thrown in too)

Stand Out Web Copy

Web copy that actually reflects what you’re like to work with (and puts off all the wrong people in the process).

Fun Brand Voice Playbook

Clarify your brand’s definition of fun, and give your team the confidence to create it consistently across your touchpoints.

monthly copy retainer

Get your monthly copy and content sorted AND spiced up, month after month.

60 mins of fun

Basically a power hour, except it has a different name…and it’s more fun.

agency partnerships

Get expertise on funny copy and fun brand voice ALMOST in-house

“Yeah but…is she any good??”

I respect your suspicion. Get your gnashers around these juicy case studies.

Blog n that

One-Two Digital: Nailed in a Day

A football themed Nailed in a Day for a specialist paid ads agency…how intriguing!

Read More →

Honest Folk : Nailed in a day

Fliss is an ABSOLUTELY MEGA brand coach with a super solid understanding of her brand. Find out how we NAILED her brand messaging, personality, and web copy, all in one day.

Read More →

Liverpool psychotherapy & Counselling Centre : WEb Copy

A slightly more “serious” one, but still a project that needed personality, warmth and an authentic human voice.

Read More →

Vimma Energy : Fun Brand Voice Playbook

“Can you make battery storage not boring pls?”

SAY LESS!!

Read More →

First Event : Fun brand voice playbook

Bringing consistency, and clarity to how this UK leading event agency have FUN with their brand voice. Find out how I created messaging and pillars that give this brand an ownable space in the market.

Read More →

Still not convinced I’m any good??

How rude!

Take a look at these delightful testimonials then…..

Working with Gina has been a fantastic experience. Her approach was both strategic and creative, making the whole process feel tailored to our needs. We now have clear, actionable guidelines that will help us move forward with confidence. Highly recommend!

Steph Cawood | Brand Marketing Manager | First Event
From initial workshop to understand our requirements, through to delivery of our brand tone of voice guidelines, Gina was professional, punctual, and thorough throughout. We're very pleased with the output and wouldn't hesitate to recommend.

Thomas Newby | Startup Founder
Gina is such a gem to work with! Our initial chat was so fun and she fully understood even the strangest of my ideas. She put them into words so well and, seemingly, effortlessly. I'd highly recommend Hoot Copy and am so pleased with the outcome of our work together.

Satvir Sihota | Creative Designer
Gina is blooming brilliant. She has supported us with both our own content and that for our clients too, and I am confident in saying that her work is some of the best we've had with a copywriter. I wouldn't hesitate in recommending her to anyone. She is patient, pragmatic, and takes great initiative which makes our lives so much easier! Thanks Gina for all your support.

Laura Norman | Founder | Chroma Marketing
Not only is she a fantastic writer, but she takes the time to really get to know the essence of what it is you do - and she's just a lovely person to boot!

Fliss Lee | Founder | Honest Folk
I loved working with Gina - she helped me to inject fun into my copy and gave me some really useful tips as part of the package too. So not only is my copy looking better, but I have some useful things to consider to help me with my own writing going forwards too! She's friendly, professional and turns things around really quickly!

Sophie Greenwood | Founder | Creative Incubator